About Locket

Marketing intelligence, built by operators, for operators

We're building the AI marketing team of the future. One that respects your voice, works from evidence, and hands you real revenue lift every single day.

Our story

The problem we couldn't stop thinking about

Marketing operators are drowning in dashboards. They have more customer data than ever, and less time than ever to act on it. The last decade of martech shipped better analytics; it didn't ship better decisions.

Why Sophei exists

We wanted an AI that behaves like the best marketing hire you've ever made: one who reads the data, understands the brand, and shows up every morning with a prioritized list of the highest-impact work. Not a chatbot. An operator.

The bet

AI marketing works when it earns its keep. Every Sophei recommendation ties back to signals, revenue, and voice. If it can't justify itself, it doesn't ship. We built Locket on evidence, because trust is the only durable advantage in AI.

Principles

The rules we build against

Evidence over vibes

Every Sophei recommendation cites the signals and history behind it. No black-box marketing.

Your voice, always

Brand voice is locked and enforced. Sophei writes in your style, not in generic AI-speak.

Human-in-the-loop

Sophei proposes. You approve. Your team stays in control of every send.

Real revenue, not vanity

Signals, opens, and sends all tie back to revenue, the only metric that matters.

Locket in numbers

Impact

+38%

Avg. reactivation lift

< 24h

Time to first campaign

42

Signals per customer

300+

Brands trusting Sophei

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